1) What does Thomas Sutcliffe mean when he says "Films need to seduce their audience into long term commitment, while there are many types of seduction, the temptation to go for instant arousal is almost irresistible?"
What he means is that the opening of the film is perhaps the most crucial part. It needs to be able to attract the audience immediately and try to keep the audiences attention on point.
2) According to Director Jean Jacques Beineix, what are the risks of 'instant arousal?'
The risks of instant arousal is that if the opening is extremely good, the rest of the film would have to be equally, if not better than the opening. Which is difficult to pull off, therefore a more simple opening would be better but it'd have to be equally exciting/arousing.
3) What does critic Stanley Kauffmann describe as the classic opening? Establishing shot? Why does this work?
The classic opening would be a close up of the building, travels up and around the building, then towards a window, into the window, showing the office and the main character, etc. This works because it shows the audience where it's set and who the main character is. This is all done by a simple opening.
4) Why is Kyle Cooper's title sequence to the film 'Seven' (Se7en) so effective?
It's effective because it draws the audience in to the opening as it shows who the main character is, and what he's like.
5) What did Orson Welles want to achieve with his opening to the film 'A Touch of Evil?' What did Universial Studios do to it? Why?
It was an unpredictable opening, which caused confusion amongst the audience. Universial Studios then put in music along with credits, which caused the effects of the opening to be lost. This was because they didn't understand the opening, just like the audience.
6) What is meant by "a favourite trick of Film Noir?" What is the trick?
What this means is that, the opening of the film is portrayed as the ending, the audience won't pick up on this at the beginning. However, it'll all be made clear at the end.
7) How does the opening to the film 'The Shining' create suspense?
The camera follows the car from different angles/sides with it's concentration remaining on the car solely. This creates suspense because it shows something is wrong and that wherever they're going, it's the wrong way.